Writing services
What we can offer you…
You know everything there is to know about your business or organisation but it can be tricky to translate that knowledge into words on a page. And that’s where we come in. Reap our years of experience and allow us to bring your products, services, campaigns or cause to life.
We can tailor our copy and content writing services to you – from focussing solely on writing to being with you every step of the way by:
• Clarifying your values
• Establishing tone of voice
• Defining the project’s purpose
• Creating the structure
• Advising on layout
• Selecting the imagery
• Writing, editing and proofreading copy
• Liaising with photographers, stylists, designers, translators and printers.
Websites
Carve out your own corner of the internet and get your voice heard. You outline your message, and we’ll supply the words which capture the essence of your business or organisation, as well as incorporating effective SEO. From newsletter sign-up to donating money or buying a product, we’ll make sure your calls to action are crystal clear. Whether your current website needs an overhaul, or you’d like a new one writing from scratch, we’re here to help.
Brochures, Catalogues, Prospectuses
One of the most effective ways to showcase what you offer is in a brochure, catalogue or prospectus – be it digital or printed. We will provide engaging, purposeful copy in your signature style, which will both complement and enliven your imagery. We can also create the structure, taking the reader by the hand and guiding them on the journey you wish them to take. If you do crave something tangible, we can also help you find the right printer and responsibly sourced paper – and hopefully your way onto coffee tables around the country.
Blogs/Journals
Let your personality shine through with warm, conversational posts, inviting your audience to take a deep dive into who you are and what you care about. Not only will your posts inform and educate, by incorporating SEO, such as keywords and links, they will also increase your visibility in online searches. These days readability is a major factor in achieving high ranking, so a well-written blog is more important than ever. Together we’ll share thoughts and ideas for your posts, then you leave the writing to us.
Articles, Editorial Content
Relate to audiences old and new with relevant, thought-provoking articles and editorial content written on a rich variety of topics. We will work with you to produce beautifully written pieces that are not only a joy to read, but also get right to the heart of who you are and what you do. You will extend the reach of your business or organisation through a range of digital and print publications including magazines, newspaper supplements and other websites.
Product and Service Descriptions
How well a description is written can be the difference between your product or service disappearing into a sea of competition or it making an almighty splash. We will take your information and put ourselves in your target audience’s shoes, not only shining a light on its most important features but also on how it will benefit them – and perhaps the world around them. Whether you want short and snappy, detailed and intricate, sweepingly romantic or charmingly humorous, we’ll adapt our style to suit.
Newsletters
Reward and retain loyal subscribers by sending regular newsletters. We will plan and write them for you, sharing stories, news and topical information about your business or organisation. Not only will your newsletters pique subscribers’ interest, they will also drive readers to your website and help keep you at the forefront of their minds.
Social Media
Consistent visibility and keeping the conversation alive across multiple social media platforms will allow you to build and maintain that all important connection with your audience. We will help you seek out your people by planning and crafting relevant, up-to-the-minute captions written in, what will soon be, your instantly recognisable style. We’re happy to put on our thinking caps to come up with engaging photography ideas or sift through your existing imagery to pick out the true gems.
Apps
Always be present. With an app, your business or organisation can fit snugly in a pocket and be accessed whenever, wherever – without a second thought. It is vital your app is beautifully designed and easy-to-use, so when it comes to the copy, less is more. We will cherry pick the words for you, ensuring your app is coherent as well as functional. Whether you wish to entertain, educate, support, problem-solve or reward loyalty, our words will help you achieve your goal.
Instructions, Guides
There is nothing more frustrating than reading instructions or guides that leave you scratching your head and often more confused than you were before. It is a common problem – and a bugbear of ours! If you are struggling, and worried you are not getting your message across, we will swoop in and take it off your hands. We pride ourselves on writing clear, logical, succinct copy that is not only easy to follow but a pleasure to read too.